"Nobody can prevent you from choosing to be extraordinary.
"In 2004, management guru Tom Peters chose this quote from The Fred Factor
as one of his favorites of the year. The statement is simple but
true. Whether you are encouraged, taught, rewarded, or recognized for
being extraordinary, at the end of the day it is a chose you have to
make. No one else can make it for you--not your employer, not your
spouse, not your friend. It's something you have to pursue yourself.
"So what's the point of exerting extra thought and effort into being extraordinary?
"You
will receive many benefits from being extraordinary. But after
studying extraordinary individuals and organizations for more than
twenty-five years. I've identified four of the most powerful benefits.
"1.
Extraordinary brings us delight....That is why stories of the
extraordinary go viral. They are not just unusual--they are
inspirational. We want to share the delight with others.
"2.
Extraordinary sets us apart. Goethe said there are so many echoes and
so few voices. Many resources, it seems are undifferentiated
commodities that we could get from anyone, anywhere, anytime. Employees
who offer nothing different from other employees are
interchangeable--and they likely won't go far in their careers.
"3.
Extraordinary defends our position....If consumers can get better
service or value elsewhere, they'll abandon the inferior for the
superior without giving a second thought to loyalty.
"4.
Extraordinary determines our happiness and success. A life well lived
is the sum of extraordinary effort, extraordinary relationships, and
extraordinary results. There's nothing wrong with ordinary if that's
all we aspire to. The problem, as I see it, is that many people would
like to be extraordinary but fear disappointment, so they settle.
Normal becomes enough--not because it is desirable, but because it is a
safer alternative to the pursuit of the extraordinary.
"Pastor
and author Bill Hybels says, 'Personally, I've never understood
inactivity. why a person would sit when he could soar, spectate when he
could play, or atrophy when he could develop is beyond me."
"The good news is that the difference between ordinary and extraordinary isn't as big as you might think." - Mark Sanborn in Fred 2.0: New ideas on how to keep delivering extraordinary results.
Imagine
what could be done if we all pursued extraordinary! It would be a joy
to be living on this earth, not because people would just be trying to
take for themselves as much as they could but would be interacting well
with other and giving to them as well in kindness, and service. Doing
the command of loving ourselves and others.
Renee Madison, MA, LPC, CSAT is a counselor in Colorado. She can be reached for appointments at 303-257-7623 or 970-324-6928
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